Match Production

The nine of us

Six people behind the camera, one who makes shoot day run on time, one who makes sure nobody hates how they look, and one who works out how we do all of it in cities we don't live in. Our studio is at 545 8th Ave in Midtown, two blocks from Penn Station, close enough that people walk over on a lunch break. We also come to your office anywhere in New York, and we shoot live-directed remote sessions across Europe, the US and Asia.

12+

Years of experience

8,000+

People photographed

400+

Companies served

5.0

Google rating

Quotes come back within 2 business hours, with the editing already in the number. After the shoot you pick your favorites from a private gallery, and final retouched files land within 24 to 48 hours after you send those picks. And every face on this page is our own work: we photograph each other, which is either a good sign or a very brave one.

Who runs the studio

Three people you will actually deal with: the person who sets the look, the person who grows the thing, and the person who runs your day.

Alex Karnyukhin, founder and head of photography at Match Production

Alex Karnyukhin

Founder, Art Director & Head of Photography

Alex founded the studio, leads the photographers and still shows up with a camera. If your shoot is on his calendar, he is the one shooting it. He owns the lighting and retouching spec every session follows, which is the unglamorous reason a portrait made in our Midtown studio matches one made in your office.

Alongside the studio, he has shot more than 30 covers for Forbes, Inc., Esquire, GQ, Men's Health and many other magazines around the world, plus advertising campaigns for Reebok, Puma, Adidas and many other global brands.

Dmitry Rollins, head of global development at Match Production

Dmitry Rollins

Head of Global Development

Dmitry runs everything outside New York: new markets, studios, crews, and the standard that keeps every team consistent, so a headshot from Singapore perfectly matches one from Fifth Avenue. He also co-founded CLOS, the remote-shoot app behind all our sessions, turning a global rollout from months of scheduling into a week of shooting.

Irina Chistikina, lead producer at Match Production

Irina Chistikina

Lead Producer

Irina coordinates every project we run: the room, the schedule, the sign-up sheet, the order your people move through in the time you actually have, and the gallery afterwards. If the day runs smoothly, that was her. She is also who your quote comes from, so she is the one to email.

The photographers

Each of them owns a lane. Whoever fits your shoot is the one who shows up, and all of them shoot to the same spec.

Victoria, lead photographer for executive and LinkedIn portraits at Match Production

Victoria

Lead Photographer · Executive & LinkedIn

Victoria shoots our executive and LinkedIn work: founders, C-suites, and the partner who needs to look approachable on a bio page by Friday. If your CEO is in the chair, she is usually the one behind the camera. Most people arrive a little stiff. That part is normal, and it is most of what she is directing for.

Ann, lead photographer for personal branding at Match Production

Ann

Lead Photographer · Personal Branding

Ann shoots personal branding: the founders and consultants who need a whole set of images for a website, a deck and months of posting, not one headshot they will be bored of by March. Her sessions run longer, with more looks, because that is what a set actually takes.

Roman, lead photographer for conferences and events at Match Production

Roman

Lead Photographer · Conferences & Events

Roman shoots conferences and events: badge photos, speaker portraits, and headshot booths that have to move a room full of people before the next session starts. He describes his own work as commercial and documentary, which is why his event portraits look like people rather than like a queue.

Hair and makeup, in-house

Most studios hand you a list of freelancers. We have one person, she knows the lighting we shoot in, and she is on set.

Anna Cherchen, lead makeup and hair artist at Match Production

Anna Cherchen

Lead Makeup & Hair Artist

Anna Cherchen does makeup and hair on set, including grooming for the people who have never once thought about either and would rather not start now. Ten minutes in her chair is the difference between a photo that is fine and one you would actually put on the leadership page.

Outside the studio she works across beauty, fashion and commercial production. Her credits include projects for Bulgari, Reebok, KFC, plus editorial work for Vogue, Forbes, Tatler, Cosmopolitan, InStyle, Elle Girl and The Hollywood Reporter. She is available for studio sessions and on-location shoots, and she is worth adding when the photos are going somewhere permanent.

When your people are not in New York

Two photographers, two halves of the clock. Same direction, same spec, no one shooting at 3am.

Elina, remote photographer covering Europe and the US for Match Production

Elina

Remote Photographer · Europe & US Coverage

Elina directs remote sessions across Europe and the United States. She runs the light, the camera height, the posture and the expression live over video, using the phone the person already owns. No app filter, no AI, and no "stand near a window and hope".

Sofia, remote photographer covering Asia-Pacific for Match Production

Sofia

Remote Photographer · Asia-Pacific & Rest of World

Sofia covers Asia-Pacific and the time zones outside Elina's map. Same live direction, same spec, at an hour that is not the middle of the night for your staff, which they will notice and mention.

How nine people produce one look

This is not a bench of freelancers we go and find after you sign. It is one spec, one schedule and one retouching pipeline.

One spec, set in advance

Lighting, background, crop and retouching level are agreed before anyone sits down. So the CFO photographed in March matches the CFO photographed in September, and nobody has to explain why.

One person art-directs it

Alex sets the spec and every photographer here shoots to it, whether in the studio, at your office, or over video. That is what makes a set look like a set.

One retouching pipeline

Files from every city go through the same hands. You get one brief, one look, one person to email and one invoice, whether your person sits in New York, Lisbon or Singapore.

These are our own headshots, made the way we would make yours. If you like how we photograph ourselves, that is roughly the deal.

Want a quote?

Email Irina, or call if a conversation is faster. Team quotes answered within 2 business hours, editing included in the number. Final retouched files arrive within 24 to 48 hours after you send your selects.

Come to the studio

545 8th Ave, Midtown Manhattan, two blocks from Penn Station. We also shoot on-site at your office anywhere in New York, and remotely anywhere else.

See the work
We also work with freelance photographers, retouchers, makeup artists and stylists. Current openings are on our careers page.